Social 101: Five Ways to Jumpstart Your Social Media Campaign

You can’t tell a “like” from a “pin,” hashtags make you go cross-eyed, and Instagram sounds like a breakfast cereal. Social media isn’t your thing, but you’ve read the statistics: According to Business Insider, as of 2012, Americans as a whole spend an average of between 12-20 hours per month on social networks. In today’s world, all successful marketing campaigns have a significant social media component. What’s to be done? Don’t worry. Despite the jargon, the social media mountain is actually not all that hard to scale. Here are five … Read more about Social 101: Five Ways to Jumpstart Your Social Media Campaign

5 Ways To Reuse Your Old Content To Get More Traffic

Multichannel marketing is essential for reaching your full potential audience. People like to consume content in different ways. Some of us like to watch videos, others like to read blogs and some want to listen to podcasts. By distributing our content through multiple different channels we can reach our customers in the content using their preferred medium. But creating new fresh content takes time. One way to overcome this problem is to re-purpose your existing content into a different format. Learn how you can use this powerful method to … Read more about 5 Ways To Reuse Your Old Content To Get More Traffic

5 Tips for Making Your YouTube Content Go Viral

Video has quickly become one of the most popular ways to consume content on the internet. Studies estimate that internet users now spend one third of their time online watching videos. And it’s not just funny cat videos either. Half of internet users watch at least one business video a week. (1) While there dozens of video sharing websites the king is undeniably YouTube. Every single month over six billion hours of video are watched on the site. Consequently this is where most businesses will benefit from concentrating their attention. Here … Read more about 5 Tips for Making Your YouTube Content Go Viral

How To Make A Killer Video For Less Than $100

Anyone with a phone can make a video these days, but to make a professional, high-quality video that gives your company or brand a clean, modern look requires two important things 1) the time and effort put into editing the video, and 2) excellent content - video, audio, and still imagery. If you are low on editing skills, have no fear: there are some fantastic tutorials out there. If you have iMovie, Adobe Premiere Pro, Windows Movie Maker, or any of the major video software programs, there are some quick and easy lessons you can use in … Read more about How To Make A Killer Video For Less Than $100

Free Tutorial Series: How To Edit With Sony Vegas Pro

Free Tutorial Series: How To Edit With Sony Vegas Pro Sony Vegas Pro is a type of video editing software for non-linear editing systems. A Sony Vegas Pro project can be as simple or complex as you would like. Whether you’re new to digital video editing or just new to Sony Vegas Pro, this tutorial takes you through the basics for creating a project in Sony Vegas Pro using Video Blocks. VideoBlocks.com provides members with unlimited downloads of stock video, motion backgrounds, production music, sound effects, special effects, After Effects … Read more about Free Tutorial Series: How To Edit With Sony Vegas Pro

How Bonobos Made Video Their Own: A Video Blocks Exclusive

After shining some light on Bonobos (and their viral April Fools video) as an example of best-in-class branding and content marketing in the pages of Fast Company last month, I wanted to learn more about how exactly they achieved such standings. The answer, according to Bonobos vice president of marketing Craig Elbert, has had much to do with the role—and, subsequently, the expanded accessibility—of video. Marketing 101: Driving Social Awareness and Brand Discovery “The number of options for deploying video have exploded in the past … Read more about How Bonobos Made Video Their Own: A Video Blocks Exclusive

Create Your Own “Cosmos” Series With VideoBlocks

13.8 Billlion Years in the making, "Cosmos," premiered March 9 on Fox, the National Geographic Channel and eight other corporate cousins. The premiere was the largest global launch ever for a television series! Produced by Seth Macfarlane, the new century version of Carl Sagan's popular 1980 documentary series is narrated and guided by astronomer Neil deGrasse Tyson, who once studied under Sagan. There's more animation included in the 13 part series than in most animated feature films and approximately 1500 special effects, which is pretty … Read more about Create Your Own “Cosmos” Series With VideoBlocks

Free Tutorial Series: How to Edit with Adobe Premiere Pro

Adobe Premiere Pro is a timeline-based video editing software application that is a part of the Adobe Creative Suite. The Creative Suite includes graphic design, video editing and web development programs. Premiere Pro is used by famous broadcasters and home movie makers alike. An Adobe Premiere Pro project can be as simple or complex as you would like. Whether you’re new to digital video editing or just new to Adobe Premiere Pro, this tutorial takes you through the basics for creating a project in Adobe Premiere Pro using Video … Read more about Free Tutorial Series: How to Edit with Adobe Premiere Pro