From psychological thrillers to heart-pounding action films, zooming has always been used to capture a far-away subject or fill a frame with a close up—but thanks to post production programs like After Effects, the zoom can now go beyond its normal, everyday usage to provide a unique twist to any video. Just think of the iconic dolly zoom in Vertigo or the crash zoom in Django Unchained during the introduction of Calvin Candie. Need a visual? This video shows you how zooming can be used in big name Hollywood … Read more about Tutorial: How to Create a Zoom Effect in After Effects
Welcome back to our Stock Footage of the Week series, where we discuss trending content and the latest events. We’ve all had that dream—we’re soaring through the air, gazing down over majestic oceans and snow-capped mountaintops. Or perhaps you’d prefer to glide through a maze of skyscrapers and perch atop the Empire State Building? Wherever your imagination takes you, the fact remains that we all dream of taking flight—so it’s really no wonder that aerial footage consistently ranks among of our top-trending royalty-free … Read more about Stock Footage of the Week: It’s a Bird, It’s a Plane!
An influx of action movie blockbusters are hitting the silver screen this summer and inspiring creators everywhere to get a little action packed into their summer productions, too. And who could blame them? Explosions, gunshots, and rollicking fist fights are thrilling—not to mention they get an audience’s adrenaline pumping. But not everyone has the big time budgets that Hollywood boasts! If you can’t hire top of the line After Effects artists, and if Dwayne “The Rock” Johnson has his scheduled booked until 2050—we’ve got a better … Read more about Make Your Own Action Movie with These 14 Explosive Alpha Channel Effects
“Sometimes I’d believe as many as six impossible things before breakfast.” —The Red Queen, Alice Through the Looking Glass The everyday can be so boring—why not be extraordinary? Great storytelling doesn’t always have to be realistic. Some of the most memorable films of our time are built on the idea that reality isn’t always what it seems: The Matrix, Inception, not to mention Harry Potter. The world is full of fantastic—and maybe slightly weird—possibilities. For filmmakers, dabbling outside of the ordinary can be … Read more about Top 10 Surrealist Videos: Stock Footage That Reimagines Creativity
It’s no secret that Hollywood has a “type.” Since the earliest days of the silver screen, the typical leading lady has been a carefully crafted being—the product of professional grooming, exceptional discipline, genetic favor, specific racial heritage, and a rigorous process of elimination—think Grace Kelly and Marilyn Monroe. In recent years, Photoshop and CGI have been added to the mix to ensure that not a blemish or stray hair mars our heroine’s impossible beauty. But this level of "perfection" is boring. Perfect isn’t real, and … Read more about Why It’s Important to Have Diverse Women in Stock Video
When it comes to stock footage, finding the perfect shot can require some digging. With millions of clips to choose from, how do you find exactly what you’re looking for? To make the process easier, we’ve launched a new Related Search Cards feature. What are Related Search Cards? Related Search Cards help you quickly discover alternative options when you don’t see what you need in your original search results. It especially comes in handy when you aren’t sure which search terms to use—allowing you to click through to search … Read more about Announcing Related Search Cards: A New Way to Find the Stock Footage You Need
With more than three million clips to date, there’s a lot of amazing stock footage in our Contributor Marketplace to choose from—so what does it take to stand out from the crowd, get ahead, and make a sale? We polled top-selling contributors for their creative insight and business savvy into what it takes to make it big in the world of stock video. With their help, we’ve come up five important rules for stock filmmakers in 2017. Whether you’re just starting out in stock media or a seasoned pro, these tips can help you make the most of the … Read more about How to Succeed in Stock Video 2.0: 5 New Tips for 2017
What do Nike, Apple, and Disney all have in common? Brands that are 100% on point—but branding isn’t just for corporate bigwigs. From freelancers and consultants to small businesses, your brand is the core essence of your company. Think of it as the heart and soul. If you want customers that are as passionate about your product as you are, your brand needs to be a strong and consistent voice. Of course, not everyone has a large branding team at their disposal to instantly whip up new creative. Most of us are lean and limber, creating … Read more about The Branding and Marketing Toolkit—Creative Assets for Creating Loyal Customers