How to Resize Video for Social Media (aka Square Format Video)

Incorporating stock footage into your social media accounts can add an element of professionalism that sets your brand apart. But, apps like Instagram and Facebook can sometimes make it difficult to upload because of their video size restrictions. Don’t let that stop you—we’re sharing some of our favorite tutorials that show you how to resize video to fit Instagram and Facebook’s video size specs. There’s no need to compromise on quality. Your brand will develop a reputation for its professionalism and social media savvy, all while … Read more about How to Resize Video for Social Media (aka Square Format Video)

How to Brand Your Videos with After Effects Templates

You want your clients to remember your content and—more importantly—know how to find more of it. Finding a way for more viewers to hit the subscribe button is much easier with branded content. Luckily, you can use our customizable After Effects templates to brand your videos. AE templates instantly let viewers know who and what they are watching when they see your tagline. Still deciding on your branded look? Try thinking about your target audience. If you shoot exercise tutorials, look for a template with an energetic vibe. A … Read more about How to Brand Your Videos with After Effects Templates

Branding 101 for Creators: How to Establish Your Distinct Creative Identity

The door is wide open for creators, but the competition can be fierce. Developing a distinctive identity is key to turning your creative pursuits into a career. The art may come naturally, but marketing your stock footage may not. Your brand is the essence of your company. If you want customers as passionate about your product as you are, you need a strong and consistent voice. We spoke with Johannes Oppewal, a VideoBlocks contributor and founder of TravelTelly (now TellyVision), about how he developed a compelling identity for his growing … Read more about Branding 101 for Creators: How to Establish Your Distinct Creative Identity