Avoid the Cheesy Look: Tips for Directing Talent from Videographer Ruslan Mykhalets

We’ve all seen it—that cheesy, posed stock video. It’s that shot where the smile never meets the eyes, or where everything is just a little too perfect. It’s cliched and completely inauthentic. But the industry—and the world—is changing, and these days, more and more people are looking for videos that are diverse, relatable, and natural. As one of our top contributors of authentic lifestyle footage, we spoke to Ruslan Mykhalets of MStockAgency to get his top tips and tricks for ditching the cheesy look and producing high-quality, realistic … Read more about Avoid the Cheesy Look: Tips for Directing Talent from Videographer Ruslan Mykhalets

Review: Wondershare’s Filmora Video Editor

Do you have the right tools for success on YouTube? As the video platform continues to dominate social media, indie branding, and grassroots marketing, having the right program for short-form video editing has never been more important. Enter Wondershare’s Filmora, a simple and easy-to-use video editor that’s beginner friendly—and good for video editing on the fly. How easy? We tried it out with some of our stock footage to see how it stacked up compared to industry mainstays like Adobe Premiere or Final Cut Pro. Available for both … Read more about Review: Wondershare’s Filmora Video Editor

Increase Your YouTube Watch Time with These 5 Steps

We’ve known for a while that YouTube’s most important ranking factor is video watch time. It makes sense—YouTube wants to keep users on the site for as long as possible, so the more time people spend watching and interacting with videos, the more YouTube will focus on putting those videos where viewers will see them. That’s cool and all, but how can you increase your YouTube watch time to ensure that your videos are prioritized in search? Use these five tips to impress your VP of Marketing with huge increases in views and watch … Read more about Increase Your YouTube Watch Time with These 5 Steps

What Is a Sizzle Reel? (And How to Make One)

Looking for a way to show off your content and make it pop? Look no further than the always versatile sizzle reel: a fun, quick way to spotlight all of your creative projects. A tool used by freelancers and longtime industry professionals alike, the sizzle reel provides a variety of different ways to quickly engage audiences with content that speaks for itself.   What is a sizzle reel? Sizzle reels are a fast-paced, branded mix of media that help convey messaging in a stylized video. While all sizzle reels are videos, not all videos … Read more about What Is a Sizzle Reel? (And How to Make One)

The Best Gear for On-the-Go

Picture this: You’re about to go on the destination footage trip of a lifetime, but you can’t bring all of your favorite equipment with you—we’ve all been there. Which camera should I bring? Will I need this lens or that one? Next thing you know, you’re sitting on your luggage, using all your strength to fit the zipper around your folded up tripod. Traveling can be stressful—especially if you’re a videographer or photographer. Not only do you want to make sure you have the right gear, but you also want to make sure it stays safe. … Read more about The Best Gear for On-the-Go

Top 20 AE Templates for Building Your Portfolio

Did you just get back from an incredible photoshoot? After choosing your favorite shots and processing them, your next goal is to put your art on display for the world to see. After Effects templates can be the perfect way to emphasize the best of your recent photoshoot, highlight the tonal or visual theme of a series you’ve put together, or help you assemble a new collection.   You can also use AE photo templates to enhance your website, giving clients the ultimate way to view your work. Whether you want to show off your portrait work, … Read more about Top 20 AE Templates for Building Your Portfolio

How to Brand Your Videos with After Effects Templates

You want your clients to remember your content and—more importantly—know how to find more of it. Finding a way for more viewers to hit the subscribe button is much easier with branded content. Luckily, you can use our customizable After Effects templates to brand your videos. AE templates instantly let viewers know who and what they are watching when they see your tagline. Still deciding on your branded look? Try thinking about your target audience. If you shoot exercise tutorials, look for a template with an energetic vibe. A … Read more about How to Brand Your Videos with After Effects Templates

Quit Your Day Job: Film Full Time with These Tips from the Pros

“Listen to your heart and do what brings you joy. For me that happens to be shooting stock. The joy and excitement of the process fuel my portfolio growth to the point where I don’t need to worry about slow times.” —Konstantin Sutyagin As we burn through those weekday blues, it’s easy to dream of another adventure. For those of us with a passion for film and video, the idea of successfully translating our “hobby” into a full time job seems too good to be true. That’s something other people do—people who don’t have a family, or who are … Read more about Quit Your Day Job: Film Full Time with These Tips from the Pros