Category : Current Events

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Why Every Kickstarter Project Needs (Good) Video

Why Every Kickstarter Project Needs (Good) Video 5 Tips for Creating Successful Crowdfunding Videos Kickstarter has been very vocal about pushing the importance of video in successful crowdfunding campaigns—and for good reason: their profits are drawn from a percentage of successful pledge funds. While launching a campaign without the aid of video isn’t against Kickstarter’s

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What Serious Filmmakers Can Learn From Jonah Hill

What Serious Filmmakers Can Learn From Jonah Hill Aspiring creatives in the film industry are often keen to follow in the footsteps of leaders like Scorsese and Coppola (Francis Ford or Sofia, take your pick)—but drop a name like Jonah Hill among self-described “serious” filmmakers, and you’re likely to face some resistance. Despite dual Academy

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VideoBlocks Ambassador: Bohus Blahut

New and exciting things are happening here at VideoBlocks and we’re excited to share! We’re just starting to launch a VideoBlocks Ambassador program. The idea is to take some of our more engaged and engaging users and let them tell their story. How do they use stock media? Where do they think the media industry

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5 Ways To Reuse Your Old Content To Get More Traffic

Want to try Video Blocks? Start downloading FREE for the next 7 days! Multichannel marketing is essential for reaching your full potential audience. People like to consume content in different ways. Some of us like to watch videos, others like to read blogs and some want to listen to podcasts. By distributing our content through multiple

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Molto Media: Mario Batali’s Recipe for Webby-Winning Video

“ . . . Everything that Mario Batali has achieved is bigger, bolder and more recognizable,” reads the preface to the celebrity chef’s online bio—a preface that’s easy to agree with once you recognize the gravity of his achievements: Twenty-six (and counting) restaurants worldwide . . . Multiple James Beard awards . . . Numerous

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New Feature Announce: How To Create Project Bins

Video Blocks new project bin feature makes organizing clips for a project or collecting your favorites a breeze! Use bins to consolidate and label clips right inside the Video Blocks interface. Add clips to bins, name bins, and download from bins to more easily keep track of footage. All it takes is a Video Blocks

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How Bonobos Made Video Their Own: A Video Blocks Exclusive

After shining some light on Bonobos (and their viral April Fools video) as an example of best-in-class branding and content marketing in the pages of Fast Company last month, I wanted to learn more about how exactly they achieved such standings. The answer, according to Bonobos vice president of marketing Craig Elbert, has had much

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Create Your Own “Cosmos” Series With Video Blocks

13.8 Billlion Years in the making, “Cosmos,” premiered March 9 on Fox, the National Geographic Channel and eight other corporate cousins. The premiere was the largest global launch ever for a television series! Produced by Seth Macfarlane, the new century version of Carl Sagan’s popular 1980 documentary series is narrated and guided by astronomer Neil deGrasse Tyson,

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Designing True Detective: The Hidden Subtext Behind TV’s Smartest Series

HBO’s newest cult hit delivers more than mystery and entertainment. Try symbolic genius. Technology Evolves, Audiences Follow Technologically, the film and television industries are advancing at breakneck speeds. While networks struggle to accommodate the demands of 1080 HD downloads, filmmakers have already begun shooting in 4K UHD—capturing four times the pixel resolution in every graphic.

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